展会时间：2024年11月16日-17日
展会地点：美国芝加哥Donald E. Stephens ConventionCenter
展会周期：一年一届
主办方：自有品牌产品制造商协会PLMA
展会简介
PLMA举办的芝加哥贴牌展已成功举办43届。是美洲地区唯一全部致力于自有品牌的贸易展；也是零售商与供应商商谈并建立自己的自有品牌业务的平台，是企业进入美洲地区零售自有品牌市场的juejia途径。每年5月在荷兰举办同类展会，吸引了数万名专业观众，来自70多个国家2490家企业的制造商、50个国家及地区展团。
2023年，共有来自近60个国家的1685家展商参展，展位数量2753个，创造了新的记录，食品企业1256家，非食品企业429家。超过6000名的专业买家。
展品范围
食品：调味料、酱汁、配料，水果罐头（橘子罐头、桃子罐头、梨罐头、荔枝罐头、菠萝罐头、樱桃罐头、龙眼罐头、枇杷罐头和什锦罐头）、蔬菜罐头（芦笋、蘑菇各式菌菇、番茄、甜玉米、）肉类罐头、水产罐头（沙丁鱼和鲭鱼罐头），糖果和巧克力，健康食品、天然食品、有机食品；
非食品：婴儿护理、洗护用品、口腔护理、洗衣和清洁产品、美容护理用品与化妆品、纸制品、可降解环保包装、家居、厨房&烹饪、OTC&医疗保健、宠物用品、季节性&假日用品等
市场分析
截止目前，自有品牌在欧美主要国家的销售额占比基本超越10%，甚至达到40%以上。
根据食品工业协会Zui新研究数据表明，1,039名美国消费者中，46%的人表示他们主要购买自有品牌产品，60%的消费者表示，他们购买的自有品牌产品比去年要多得多。90%的购物者表示，无论通货膨胀如何，他们都会继续购买自有品牌产品。近年来，许多商店除了销售全国性品牌外，还增加扩大了自有品牌产品。像Aldi的自有品牌是其销售额的主要来源，这家连锁折扣店在美国的销售额近78%来自其自有品牌产品。TraderJoe's自有品牌产品销售额占比紧随其后，占比达59.4%。
在美国的消费品市场，自有品牌占总销售额的17% 以上。其中冷藏产品以404亿美元的销售额成为2021年自有品牌细分市场中Zui畅销的商品。普通食品和日用百货紧随其后，分别为33.8亿美元和 252 亿美元。可见，自有品牌在零售业的发展前景向好，值得各大生产商、采购商、零售商去开发扩展。
Exhibition time: November16-17, 2024
Exhibition location: Donald E.Stephens Convention Center, Chicago, USA
Exhibition cycle: once ayear
Organizer: Private BrandProduct Manufacturers Association PLMA
ExhibitionIntroduction
The Chicago OEM exhibitionhosted by PLMA has successfully held 43 sessions. It is the onlytrade show in the Americas that is fully committed to its ownbrand; It is also a platform for retailers and suppliers tonegotiate and establish their own private brand business, which isan excellent way for enterprises to enter the retail private brandmarket in the Americas. Every May, similar exhibitions are held inthe Netherlands, attracting tens of thousands of professionalvisitors, manufacturers from 2490 companies in over 70 countries,and exhibition groups from 50 countries and regions.
In 2023, a total of 1685exhibitors from nearly 60 countries participated, with 2753 booths,setting a new record with 1256 food companies and 429 non foodcompanies. More than 6000 professional buyers.
Exhibition scope
Food: condiments, sauces,ingredients, canned fruits (canned oranges, canned peaches, cannedpears, canned lychees, canned pineapples, canned cherries, cannedlongans, canned loquats, and canned assorted foods), cannedvegetables (asparagus, mushrooms, mushrooms, tomatoes, sweetcorn,), canned meat, canned aquatic products (canned sardine andmackerel), candy and chocolate, health food, natural food, andorganic food;
Non food: baby care,toiletries, oral care, laundry and cleaning products, beauty careand cosmetics, paper products, biodegradable and environmentallyfriendly packaging, home, kitchen&cooking, OTC&healthcare,pet products, seasonal&holiday products, etc
market analysis
As of now, the sales revenue ofself owned brands in major European and American countries hasbasically exceeded 10%, and even exceeded 40%.
According to the latestresearch data from the Food Industry Association, out of 1039American consumers, 46% said they mainly purchase self brandedproducts, and 60% of consumers said they purchase much more selfbranded products than last year. In addition, 90% of shoppersindicate that they will continue to purchase their own brandedproducts regardless of inflation. In recent years, many stores haveexpanded their own brand products in addition to selling nationalbrands. Aldi's own brand is the main source of its sales, andnearly 78% of its sales in the United States come from its ownbrand products. Trader Joe's own brand product sales closelyfollowed, accounting for 59.4%.
In the consumer goods market inthe United States, private brands account for over 17% of totalsales. Among them, refrigerated products with sales of 40.4 billionUS dollars became the best-selling product in the private brandsegment market in 2021. Regular food and daily necessities followedclosely, at $3.38 billion and $25.2 billion respectively. It can beseen that the development prospects of private brands in the retailindustry are improving, and it is worth exploring and expanding formajor manufacturers, buyers, and retailers.
